Customer: Chomp

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Website: chomp.fyi

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Solution: Staffing

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Transcript edited for clarity:

I wasn't looking for someone that just takes directions. I was looking for someone that 

could be my thought partner, who could give me ideas, who could be creative, and we can build something together.

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Meet Kiko from Chomp

Hi, my name is Kiko. I'm the founder and CEO of Chomp. Essentially we are a data engine

that is capturing a unique set of data set about what people really believe and comparing the difference between perception and reality on aggregate. But we capture that data 

through a consumer front end. So it's a gamified experience where people want to share their honest beliefs.

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Why did you reach out to Hireframe?

So I reached out to Hireframe because I have been thinking about how to scale up my team

without too much overhead, if you will. Chomp is a startup and and it's venture-backed, but every dollar counts. And I am convinced that there are a lot of great talent that the market is mispricing them for now while they are exhibiting great talent and potential, but they're overseas. So I hired Hireframe to help me find these temporarily mispriced talent on the global scale.

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What does your Hireframer do? 

The Hireframer that was placed with us, I wanted someone that could be a thought partner, that's very creative, that knows social media really well. She's in charge of own socials, which means our branded accounts on Instagram and on TikTok. And she is actually scripting and working with some of our creators that are creating UGC content.

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Not only is she owning ideation by talking with me and planning out content, filming, editing, she's also thinking about how to strategically position the posts so they work with our ads, our influencer content, so collaborating and cross pollinating between different

types of funnels that we have.

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How Is Hireframe Different from Other Outsourcing Companies?

I've actually reached out to two separate agencies at the same time. After looking at a few candidates that was sent through from the other agency, I was not really sure if I could find someone like that in the Philippines or in Southeast Asia. Ultimately, the talent that Hireframe found for me was a lot higher quality compared to the other one.

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During the first call, the account executive,Shoshannah, from Hireframe, she took time to understand what I was looking for. I think they really went above and beyond to understand my needs. And they looked for someone that typically, probably would get filtered out because she's never had a remote job before, because she's not familiar with working with an overseas company like ours. But she had great sensibility for social media. She had a lot of raw talent. She is a micro-creator herself and she understands how the algorithms work. And all of that are not things you find from just a resume. And I'm really glad that Hireframe helped find that person for us.

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Easy to Onboard

One of the things that made it easy for me to onboard was that the way the contract is set up makes trying to work with Hireframe very low risk. It's a month-to-month with a 30 day ahead notice, which means if something doesn't work out, I'm not locked into working with someone for three months. It's not like a recruiting fee replacement. So I've worked with another agency where they place someone and they get a recruiting fee, but then the person that work out and they don't give you the recruiting fee back, they're like, we'll place someone else but by then I'm no longer trusting their replacement skills, but I don't want to invent a role just to for them to keep recruiting for that recruitment fee to be worthwhile. Hireframe's workflow and structure  makes it a lot easier for me to want to try and want to trust you guys.

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Catching the algorithm's eye

Within the first three weeks of her starting, we had our first reels that hit 20,000 views, which was a bit of a surprise for all of us because she just got started and she's still getting her footing, but she's already able to use her sensibility to create a piece of content that not only catches the algorithm's eye, but also aligns with our brand identity.

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